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Nobu Hotel Los Cabos | Case Study | bread & Butter PR

Nobu Hotel Los Cabos engaged b&B to drive awareness in the Southern California market for their grand opening.

Nobu Hotel Los Cabos | Case Study | bread & Butter PR

Nobu Hotel Los Cabos engaged b&B to drive awareness in the Southern California market for their grand opening.

Nobu Hotel Los Cabos engaged b&B to drive awareness in the Southern California market for their grand opening. Working with budget to bring two influencers in for a grand opening immersion experience, b&B was able to work relationships and secure 3 influencers under the same budget, gaining mass exposure to target audience via Ashley of @ashbegash, Claudia of @claudiagarziano and Denise of @thejitana. The experience include hotel features, spa coverage and f&b coverage of the various restaurant outlets. Influencers provided their audience with an exclusive discount incentive link to book direct.

bread & Butter secured multiplatform coverage across Instagram, Instagram Story, Pinterest and Blogs, yielding results including over 61,700+ earned social engagements, 418,600+ earned social impressions, 45 earned image assets for Nobu Hotel Los Cabos digital use and direct messages from new users expressing interest in visiting. @NobuLosCabos also reached over 20k Instagram followers during time of exposure.

ashbegash

@ashbegash


101k Followers

7 newsfeed posts

50 stories

claudiagraziano

@claudiagraziano


148k followers

11 newsfeed posts

49 stories

thejitana

@thejitana


82.4k followers

10 newsfeed posts

35 stories